Much like vinyl imparts a certain imperfect-but-adored sound through time, dust collected, faulty needles, and warped records, the same can be said of the MP3. Arguably, retro-MP3 production value is more in line with the tenor of our digital, postmodern age. We now have free apps on our phone to imitate crappy VHS camcorders. We share dank Instagram content that harnesses the style of visual degradation, mash-up and retro Windows ’98 artifacts — why not bring back the 128 kbps MP3 as well?
Here’s a handy piece of advice from pro audio engineer Joe Lambert. This video appears in Soundfly’s mentored online course, Faders Up I: Modern Mix Techniques.